• Skip to primary navigation
  • Skip to main content
  • Request a Consultation
  • Nav Social Menu

    • Email
    • Facebook
    • LinkedIn
    • Phone
    • Twitter
AK Consultants & Healthcare logo

AK Consultants

Growth Management Company

  • Home
  • Services
    • Business Development
    • Marketing
    • Recruitment
    • Operations
    • Acquisition Management
    • Financing Resources
    • Real Estate Resource
  • Store
    • Store
    • Nurse Startup Packages
  • About
    • Our Clients
    • News
  • Contact Us
    • General Questionnaire
    • Marketing Questionnaire
    • Finance Questionnaire
    • Provider Recruitment Questionnaire
    • Sales Representative Intake
    • Business Background Questionnaire
    • Business Launch Questionnaire
    • Mission, Vision & Values Questionnaire
    • Contact Us
  • Login
  • Show Search
Hide Search

AK Consultants & Healthcare and CrossRoads Business Brokers bring one-stop growth services to healthcare businesses

Ashleigh Kirsten RN BSN · April 12, 2024 · Leave a Comment

Tampa, Fla., – AK Consultants & Healthcare is collaborating with CrossRoads Business Brokers to bring enhanced growth management and specialized acquisition planning expertise to post-acute healthcare businesses. This alliance creates a seamless approach whereby the AK team grows the business to sell and transitions the client into an effective exit process with CrossRoads. With a collective four decades of experience by AK CEO and CrossRoads president, both firms have a strong national presence and share a philosophy for doing what’s in the best interest of the client.

“Healthcare is all about relationships, developing them and then leveraging them when the time is right. Our clients come to us because they want to grow their business. Depending on their circumstances, acquisition of other companies may be the best way for them to successfully scale and sustain a comfortable rate of growth,” explains Ashleigh Kirsten, RN, BSN, founder and CEO of AK Consultants & Healthcare. “Acquisition as part of a bigger growth strategy is quite common which is why working with a firm like CrossRoads made perfect sense for AK.”

Vasilis Georgiou, president of CrossRoads Business Brokers, Inc. agrees, “Achieving premium market price for a business requires thoughtful preparation and positioning. Many business owners who desire an exit in the next 12 to 36 months find themselves not quite ready from an operational or financial perspective. The need for professional guidance to prepare for an outstanding exit is what forged the relationship between CrossRoads and AK”.

Both Kirsten and Georgiou recognize the opportunity for their collective services within post-acute healthcare, pointing to the increase in buying interest from individual owners, corporate entities, and even private equity groups.

“While healthcare remains one of the most desirable target industries from all categories of buyers, a business has to be able to demonstrate sustainability in its operational and financial performance that can withstand the change of ownership transition”, Vasilis adds. “The price a business ends up selling for is heavily influenced by how well it is prepared to sell and sustain that performance, how well it is packaged and positioned to articulate the value proposition, and ultimately how effectively the interest of multiple interested parties can be managed.”


About AK Consultants & Healthcare

AK Consultants & Healthcare is a national growth management firm, specializing in profitability strategy planning and execution for clients in post-acute healthcare and related ancillary service industries. Healthcare industry entrepreneur, CEO and firm founder Ashleigh Kirsten taps national talent to bring clients the level of expertise their business needs on a project or on-going support basis. Through sales, training, marketing, recruitment, acquisitions, and operations services, the AK team works with healthcare organizations of all sizes to increase revenue and successfully scale. To learn more, visit www.akconsultantsandhealthcare.com.

About CrossRoads Business Brokers, Inc.

With offices in Fla., Calif., Penn., N.H., and Tenn., CrossRoads Business Brokers, Inc. is a privately held M&A advisory and business brokerage firm that works with owners in healthcare and other industries to help them exit successfully within local, regional, and national markets. In operation for 20 years, CrossRoads has a solid track record of success, leveraging state-of- the-art systems and best practices to achieve above market outcomes. CrossRoads’ approach is about enhancing the value positioning of client businesses with a proactive, structured process for creating a competitive and timed market response. The goal: maximizing the business market value. To learn more about CrossRoads, visit www.CrossRoadsBusiness.com.

Business Development growth services

About Ashleigh Kirsten RN BSN

Ashleigh Kirsten is the CEO and founder of AK Consultants & Healthcare, LLC, the nation’s only full-service growth management company for post-acute care healthcare businesses. Called to bring together healthcare talent and harness their collective insight and perspective, Ashleigh started the consultancy in 2017 and has expanded its service offerings to include business development, recruitment, marketing, operations, and acquisition management.

Leveraging her signature approach to optimizing people, process, and execution, AK Consultants & Healthcare has expanded its portfolio of healthcare clients by 300 percent and its team of exceptional talent to more than 70 contractors offering consulting and fractional support. Meanwhile, the firm’s strategic leadership in growth, sales, marketing, and sales operations has helped clients enter new markets and grow from the ground up to seven-figure revenue. With a passion for differentiating clients and assessing salability, Ashleigh has steered more than ten M&A negotiations.

Between 2018 and 2021, Ashleigh led business development and sales efforts for home health and hospice care organizations. Most recently, as Regional Director of Sales and Business Development for Pinnacle Home Care, the largest in Florida, she transformed the company’s lowest-performing region into the top in the state, exceeding revenue goals by 200 percent and delivering 70 percent of the company’s growth. She forged strategic partnerships and diversified revenue streams through a transitional care management program and remote patient monitoring technology. She more than doubled the sales force during this time and increased their overall performance by 66 percent through improved training and onboarding.

Ashleigh came to Pinnacle from Seasons Hospice and Palliative Care, where she oversaw three counties in Tampa, increased patient volume by 400 percent in Pinellas County and 150 percent in Hillsborough County, and launched an innovative inpatient hospice care unit at Baycare Health System. She was previously a sales representative for Chapters Health System, where she increased her territory by 33 percent.

She began her career in clinical sales and business development at iProcedures, the first cloud-based anesthesia EMR company, where a former colleague recruited her to translate clinical needs into product development insight. Soon, her drive and clinical acumen led her to take account management, where her sales model supported the start-up to scale forty-fold to $20 million in revenue. The company became a Black Book Leader and was named the Best in KLAS #1 anesthesia vendor.

Ashleigh brings to her never-lose growth mindset a wealth of clinical knowledge honed from fourteen years as a registered nurse. Encouraged to keep learning by a mentor, her bedside experience spanned pediatric, neurologic, critical care, anesthesia, perioperative, OR and hospice care. Working at hospitals including St. Joseph’s Hospital, Edward White Hospital, All Children’s Hospital, Bayfront Medical Center, and University Community Hospital, she became a charge nurse only three years into her career.

Ashleigh has served as a board member for the Senior Living Developers Council since 2022, where she advises investors, developers, operators and brokers on growth and sales strategies. She became a healthcare business broker, licensed real estate agent and REALTOR in 2023.

She holds a Bachelor of Science in Nursing from St. Petersburg College, an Associate of Science in Nursing from Hillsborough Community College, and Associate of Arts in General Studies from Florida State University.

Ashleigh singlehandedly raised her three children in the Tampa Bay area and is proud they are all competitive athletes. She loves her 6-year-old French bulldog, Rocky, playing tennis and watching any Tampa Bay pro sport.

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Funding solutions to grow your business Learn More

AK Consultants & Healthcare

Growth Management for Healthcare Organizations

  • Careers
  • Contact Us

CONTACT US:

info@akconsultantsandhealthcare.com

+1 813-542-9359

  • Facebook
  • LinkedIn
  • Twitter

AK Consultants

Copyright © 2025 • Established 2017 • Privacy Policy • Accessibility Statement • Terms and Conditions • General Questionnaire • All Questionnaires • Log in