Nowadays, most digital marketing professionals will urge their clients to utilize paid search advertising. This technique has been proven to give a leg up over competitors, while driving more qualified leads back to their clients’ site.[Read more…] about 4 Common Mistakes To Avoid In Healthcare Paid Search Advertising
If you own a business, the questions you’ve undoubtedly asked yourself many times are
- Is now the right time to sell?
- Should I hold off selling now to grow the company for a more lucrative selling price later?
- How will I know when it is the right time to sell?
When looking for a new healthcare provider or needing a medical solution, where do you go? Most people look online first for a provider or solution. This makes digital marketing a key tactic and strategy to attract new patients. When comparing traditional marketing vs digital marketing, online marketing lets you have data-driven and tailored results you can track in real time.[Read more…] about Your Healthcare Practice Needs to Invest in a Digital Marketing Agency
My favorite color has always been red – for clothing, furniture, décor, color of choice in my art classes, my Honda Accord years ago. I even grew up in a red house in suburban New Jersey—guess my parents liked it too. For the reasons I love the color red and the emotions it evokes – passion, power, confidence, statement-making beauty, excitement, I also equate red with danger or big mistakes (a holdover from my early days in editorial proof-reading).[Read more…] about Branding and Seeing Red
Every generation comes with their own unique power, as each one was raised during unprecedented societal developments. While other generations like to poke fun at millennials for certain quirks, the adults born between the early 1980s and the early 2000s have surpassed their predecessors as the largest demographic in the global workforce. As these millennials grew up witnessing incredible technological developments, this shaped them into tech-savvy adults with unprecedented expectations for their online experience.[Read more…] about How To Adapt Healthcare Web Design for Millennials